A project with DIY brand Wickes to promote the key kitchen launch of the year – Chester Forest Green. The concept behind the animation was to promote calm and serenity and encourage everyone to pause for a few seconds.
The viewer is on a forest walk with the leaves crunching beneath their feet and birds flying through the trees, when they stumble across this hidden kitchen in the woods. The roundel pulses like a heartbeat, leaves fall through the composition and at the end a bird flies out towards the viewer to complete the composition. The animation was used across all platforms in paid and organic.
![](https://cdn.myportfolio.com/965b5626-11f2-4dc6-aa4c-b444b990798f/9fbdd2a2-b4b0-4a0e-a4ba-54da49784b3c_rw_1920.jpg?h=40bd4b45494d52d2cb2ce1f4cad15827)